Lifestyle trend "The Great Outdoors": The longing for nature and freedom
#Timeout
  • In a time when technology, urbanization and an ever-increasing pace determine our daily lives, numerous people feel an ever stronger desire for a deep connection to nature and a lifestyle characterized by simplicity and freedom. This longing has given birth to a noteworthy lifestyle trend that takes us into the vast arms of nature and reveals to us the liberating beauty of being outdoors in its purest form: "The Great Outdoors". This fascinating trend manifests itself in multiple facets of our lives. It not only influences our leisure activities, which we increasingly plan around experiences in forests, on meadows or by bodies of water, but can also unfold in our home environment in a very special way.

    Nature has always been a source of inspiration for artists and creative people around the world. Even in the early days of our porcelain manufactory, many works were influenced by flora and fauna. In the beginning, it was mainly decorations that gave the "white gold" a natural connection. Whether it was the iconic blue onion, the gentle Meissen rose, the wild poppy or, later, the "strewn roses" - all of these motifs gave the table and interior a piece of today's "The Great Outdoors" trend at an early stage. Even though many other decorative worlds have been added in the course of the more than 310 years of Meissen porcelain craft history, the enthusiasm for nature-loving motifs remains unbroken to this day. Whether "Giant Bloom", „Lindt X MEISSEN“ or the "MEISSEN® Cosmopolitan Blue Treasures" collection - they all carry the fascination for the outdoors, capture this unbridled beauty in artistic details and radiate freedom and lightness.

    Not only the motifs of porcelain painting, but also many of our shapes carry an environmental message. An excellent example of this is the "Waves Relief" collection. The relief of this collection reflects the shape of a sandy beach gently drawn by the receding waves of the sea. This design impressively evokes the carefree atmosphere of a summer day by the sea.
"By far the best nerve-healing institution is the great outdoors"
Ernst Ferstl
  • The desire for the great outdoors is not limited to stylistic elements within your own four walls. Sometimes it is necessary to put everything aside and go outside. It doesn't always have to be the big trip around the world or the adventurous vacation. Pack everything up and head to your garden, patio or balcony. Invite friends over and spend some wonderful time together talking about the big and small things in life late into the night and have a great time.

    In addition, with MEISSEN you can advance your stay outdoors to a true feast for the senses. In the unclouded light of the sun, the brilliance of the white gold shines in a very special way. Turn your table & dining table into a real feast for the eyes with the finest porcelain. Decorations from flora and fauna will give your table decor a natural elegance that perfectly matches the outdoor environment.

    Through this trend, we remind ourselves that we are part of nature and that our roots are in the environment that surrounds us. We discover the healing power of nature, whether it's through feeling a cool breeze on our skin, the sensation of warm sun rays on our face, or marveling at passing clouds in all their impermanent beauty. These moments of connection offer us a welcome break from the hustle and bustle of modern life and remind us of the importance of appreciating and protecting nature.