Thinking and acting sustainably is deeply rooted in our porcelain DNA for more than 300 years. MEISSEN is cultural estate and for us this means taking responsibility - for people, for society, for the environment and for our planet. That is why we are especially honoured to be part of the VOGUE NEXT initiative and to commit ourselves to a sustainable future together with VOGUE. Creating a future-oriented lifestyle is the focus of the project. This combines luxury and sustainability in a thrilling way, furthermore the economy revolutionises our togetherness and leads us into a green future. From the mine to the dining table, every MEISSEN porcelain is produced in just one production facility worldwide - 100% Made in Germany. The white clay kaolin, which is the key to the inimitable radiance of our porcelains, has been mined in our own mine not far from the town of Meissen since the beginning of the manufactory's history. With great passion and dedication, the secrets of porcelain production have been passed down from generation to generation for centuries, so that the precious raw material kaolin is lovingly handcrafted into the radiant white porcelain that delights millions of people worldwide. At the same time, MEISSEN meets the highest demands for exclusivity and individuality, thus counteracting common, fast-moving fashions of the prevailing throwaway society and exerting a special attraction on people who appreciate the luxury of sustainable production and exquisite craftsmanship with its unique language of colour and form. A longevity that is not only aesthetic, but also based on the extraordinary quality of the craftsmanship and manufacturing. Together, MEISSEN and VOGUE NEXT support a world in which products are made to last and convince through sustainability, innovation, design and attention to detail.